President Barack Obama Speaks on Reaching the African American Community
 
CONSUMER SPEAK:
Why African-American consumers respond to advertising that’s relevant to them.
  CONSUMER TRUST:
African-American consumers speak to their trust and response in Tom Joyner in recommending products.
  CREATING RESPONSE:
Listen to why the African-American consumer responds to marketing that addresses them in a relevant manner.
  FORD
CASE STUDY:

Creating awareness and a connection with the African-American consumer.
   
MOVIE PREMIERE
CASE STUDY:

Cross-platform marketing of a Tyler Perry movie with Tom Joyner Morning Show,  BlackAmericaWeb.com and the Tom Joyner Family Reunion.
 
  SOUTHWEST AIRLINES CASE STUDY:
Raquel Daniels of Camelot Communications highlights the thriving ten-year relationship of Southwest Airlines with the Tom Joyner Morning Show and Reach Media.

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TOM JOYNER BIOGRAPHY:
A brief overview of a man committed to his community, utilizing a cross-platform of media to drive action, response and change.
  MOBILIZING THE AFRICAN AMERICAN COMMUNITY:
Watch how Tom Joyner used radio, internet and grassroots to generate response for the United States Census Tour.
 

  ALLSTATE TOM JOYNER FAMILY REUNION:
Review of 2010 event with over 14,000 people in attendance, celebrating our black families in Orlando, Labor Day weekend.

  TOM JOYNER TAKE A LOVED ONE TO THE DOCTOR:
A call to action to improve healthcare among minority groups, especially African Americans to encourage a friend, neighbor or family member to get a check-up.